Greetings! I'm Scott Gruber, a seasoned Web Development and Digital Marketing Professional with a passion for crafting exceptional online experiences. Over the years, I've honed my skills in orchestrating comprehensive digital strategies and leading impactful redesigns. In my role as a Web Development and Marketing Systems Manager at Revenue Cycle Coding Strategies, I oversaw the transformation of three main brand websites, ensuring not only a visually appealing design but also a seamless navigation experience. At Lixil Water Technology Americas, my tenure as a Digital Marketing/E-commerce Specialist was marked by a 67% increase in search engine traffic through strategic SEO enhancements and the successful internalization of GROHE's email functions, enhancing communication efficiency.
During my time as a Digital Marketing Specialist at Star Gas Partners, I managed a diverse portfolio of over 15 websites, seamlessly transitioning them to Sitefinity and optimizing email and marketing automation systems. At Iconectiv, I served as a Marketing Coordinator, balancing content creation, graphic design, and website management for the interconnection division of Ericsson. My journey as a Business Development Associate at Axis Group involved coordinating marketing activities and managing inbound sales requests for a leading Business Intelligence consulting firm.
I bring a wealth of technical expertise encompassing Google Analytics, Google Data Studio, MailChimp, and proficiency in platforms like WordPress, Joomla! CMS, and Sitefinity. My coding prowess includes HTML/CSS, JavaScript, React, Python, Node.js, MongoDB, SQL, jQuery, Bootstrap, and D3. Armed with certifications such as Google Analytics Individual Qualification and Google Ads Certification – Search, along with a Bachelor of Arts in Journalism/Political Science from Rutgers University, I am eager to contribute my skills, strategic vision, and proven track record to elevate your team's digital presence. Let's connect and explore how we can collaborate for success!